Audira Articles

Views, insight, perspectives, and commentary on hearing care.

Language

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Active Authors

22 April 2012 Why it’s imperative we re-define the word ‘deaf’

27 November 2011 How to resonate with how people see themselves and their hearing

24 October 2011 Why we must never use the ‘S’ word in hearing care

19 October 2011 How to rewrite an article about hearing to modernise attitudes

Social Norms

Posts
Active Authors

11 October 2014 We reap what we show – Part 2

11 October 2014 We reap what we show — Part 1

09 November 2011 The missing ingredient for increasing hearing aid adoption

Attitudes and Behaviour

Posts
Active Authors

11 October 2014 We reap what we show – Part 2

11 October 2014 We reap what we show — Part 1

08 December 2013 The myth that people wait X number of years

22 April 2012 Why it’s imperative we re-define the word ‘deaf’

22 January 2012 How to get people to want and like hearing aids

Marketing

Posts
Active Authors

11 October 2014 We reap what we show – Part 2

11 October 2014 We reap what we show — Part 1

04 June 2012 Marketing hearing technology to increase uptake — Part 2 (practice)

03 June 2012 Marketing hearing technology to increase uptake — Part 1 (Theory)

22 January 2012 How to get people to want and like hearing aids

Social Identity

Posts
Active Authors

11 October 2014 We reap what we show – Part 2

11 October 2014 We reap what we show — Part 1

22 April 2012 Why it’s imperative we re-define the word ‘deaf’

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