...to the opportunities of life

...to one another

...to the world

STAYING CONNECTED
Hearing is about

It all depends on what signals
the Profession is sending…

APPROACH?
or
AVOID
hearing care?

…was about patching connections after they’d worn.

Yesterday’s hearing care…

… is about KEEPING
our connection strong
and constant.

Today’s hearing care…
Hear to stay…

But which one do your own products and services symbolise?

not fade away
Confusion leads to indecision

One VOICE

One PURPOSE

One MESSAGE

Society needs clear and unambiguous direction from a profession
united
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Audira was founded in 2010 by Curtis Alcock, a hearing healthcare professional based in the United Kingdom.

Curtis realized that many of the issues faced by hearing healthcare all over the world were very similar, yet there appeared to be been an historical tendency for anyone involved in hearing healthcare to compete against one another at the expense of these bigger, common goals.

“Yes, we should be competing with each other on our differentiators, but not on those goals we share.

When we compete on our common goals, we dilute our message to society, limit our influence, and confuse the consumer.

And confusion leads to inaction."

By working together "with a unified purpose and unified message" hearing care increases its influence on society through a united voice.